We find the BioAge test to be the perfect way to start the conversation about a holistic approach to health with our clients. Often people come in with a mentality to just train their weight off but with BioAge, we can introduce the important areas of nutrition, stress management and mobility as well as fitness. It’s also a great way to generate a meaningful benchmark and measure improvement.
Director of Training, Acumotum
At Genesis we have been using the BioAge product in our clubs for the past 18 months and have found it an extremely useful tool and resource for our trainers and members.
Initially we used the product purely as an assessment tool for our members. It was an easy rollout as the site looks professional and is easy to use, the “how to” video’s made it very simple for even the newest trainers to take. Once the assessments are completed the informative and thorough report is a fantastic tool for a member who wants a better understanding of where they are at. Members can really see the value in the assessment and are happy to pay for the product.
While the thorough assessment was great, we were extremely happy with the increased rate of conversion of BioAge assessments to personal training clients, compared to our old basic assessment, this also aided our retention as more of our members began personal training. Even experienced personal trainer’s have embraced the BioAge test as a new service to offer their clients and a great way to keep their clients motivated.
Only recently we have started to use the BioAge product as a lead generation tool, it has been fantastic. Due to the high value of the product and health focus potential members are extremely interested in the assessment. This has enabled our sales teams to approach people with more confidence and generate an increased number of leads (with more appointments kept) than the usual 7 day free pass.
Overall the BioAge has been a great product for our clubs and I recommend it wholeheartedly to any fitness club looking to improve service or increase sales.
National Fitness Division Manager, Genesis
We introduced BioAge approximately 12 months ago to replace a previous assessment protocol (that we were not 100% satisfied with) and we have been extremely impressed with the overall product, feedback from our members, buy in from our Fitness Team and level of service provided by Paul and the HPI team.
We have been so impressed with this system that we have now included this as part of our new member point of sale personal training offer, meaning approx 50% of our new members are exposed to this product when they begin their journey with us.
Our members feedback is they really like BioAge as it is such a simple and effective way of communicating their fitness starting point or current fitness levels and more importantly shows or highlights to them what areas of their life that needs the most urgent attention.
Our Fitness Team (esp personal trainer’s) have also completely bought into the BioAge product since day one due to the scientific validity behind the system, ease of use and feedback from their clients.
I wouldn’t hesitate to recommend BioAge to any facility, gym chain or PT studio out there.
Dominic dos Remedios
National Fitness Manager, Fitness First Australia
My clients have found the BioAge testing extremely motivating. They love the report and the ability to set realistic goals to beat their result next time they are tested-they love telling other people about it too! From a business owner perspective, it has given me a great point of differentiation. As a personal trainer running my own business from a gym it?s vital that I can provide services that are not only different and innovative to help me stand out from the crowd but that are also of excellent quality. I have found the Bio-Age system a very easy, cost effective method of providing an added service to my clients. I highly recommend it to anyone.
Personal Trainer & Group Fitness Instructor, Optimum Fitness